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Transdev launches #BACKTOBUS campaign

Transdev launches #BACKTOBUS campaign

Transdev have launched a new campaign aimed at reassuring the public that it’s time to get back on buses.


The campaign is led by an illustrative video courtesy of design agency Best Impressions and filmmaker Luke Downing.

It follows conversations with 1,000 customers, the product of which the video highlights that the overwhelming majority are looking forward to using buses again for work, shopping, classes and leisure.


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About The Author

Matt Harrison

Matt Harrison is a transport marketer, copywriter, detail-obsessed design critic and founder of Transport Designed. He's had almost ten years of experience working in marketing and has an unhealthy obsession with anything Helvetica.

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