Are you a ‘bus person’?
Behold! Something very, very strange is happening in cyberspace. Finally, roughly ten years after the rest of the world discovered the joys to be had from emoji and selfies, it appears that a number of bus companies have finally started to plough some financial resource into digital content creation. Sadly though, throwing money at social for the […]
Nottingham’s NETwork: open for business
Nottingham Express Transit (NET) Phase Two opened at 6am this morning, and so – naturally – we just had to spend the day riding around on the new ‘NETwork’! Four years in the making. 17.5km of new track. 28 new tram stops. Two brand new lines. August 25th, 2015 will certainly be remembered as a […]
Nottingham City Transport: driving people onto buses
Nottingham City Transport (NCT), winner of the coveted UK ‘Bus Operator of the Year’ 2012 award and topper of many-a Passenger Focus survey is industry-renowned for driving up quality. Transportdesigned investigates NCT’s recent success, and speaks to the operator’s Marketing Manager, Anthony Carver-Smith. As you’ll no doubt have heard, NCT boasts outstanding customer satisfaction […]
trent barton: a lesson in brand management
Trent barton is not your typical bus company. Later this month, it will roll out the long-awaited and much anticipated i4 concept – something of a revolution for the company. We interviewed Alex Hornby, Commercial Director at trent barton, to find out a little more about the company’s new direction. What makes trent barton so […]