Chiltern Railways – marketing campaign of the year

Chiltern Railways Mainline DVT 82302. Image credit: dwb photo on Flickr.

Chiltern Railways scooped a top transport industry award this month. The Arriva-owned operator picked up ‘transport marketing campaign of the year’ at the prestigious¬†Chartered Institute of Marketing (CIM) Websites That Sell campaign and Marketing Excellence Awards. Chiltern bagged the award for its launch of Mainline, the fast inter-city service between Birmingham and London. The campaign¬†resulted […]

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